Countries
Puerto Rico.
Client
Ciclón Energy Drink
Project
Puedes Todo
Description
The world of energy drinks has long been synonymous with athletes. But in this exciting relaunch, we took a different approach: talking to all the vibrant young souls. Because whether you're young, an artist, a dancer, a student, or a creative spirit, you need that energy boost. Our "The Power of You" campaign is about connecting with a generation that craves genuine, unfiltered, and heartfelt communication.
Deliverables
Creative Campaign
Film
Social Media

Team
Aníbal Quiñones: VP of Innovation and Creativity.
Belén Arregui: Creative/ Art Director.
Paula Faletti: Creative/ Copywriter.
Commissioned by
Arteaga & Arteaga.  

The Power of You

Images (2) Videos (1)
Captura-de-Pantalla-2023-09-17-a-las-22.06.36
Artboard-1
Artboard-1-copy-5
Artboard-1-copy-7
Artboard-1-copy-4
Captura-de-Pantalla-2023-09-17-a-las-22.06.23
Captura-de-Pantalla-2023-09-17-a-las-22.05.37

Awards

Caribbean Advertising Federation l ADDY Awards. USA/Caribe. 
/ 2023

Client: Ciclón
Work: Puedes Todo
Awards:
  • Gold - Local Television Commercial
  • Gold - Internet Commercial
  • Gold - Cinematography
  • Silver - Animation Special Effects/Motion Graphics
  • Silver - Music Without Lyrics
  • Judge’s Choice - Cinematography
District 4 American Advertising Federation l Distric ADDY Awards. USA/Caribe.
 / 2023

Client: Ciclón
Work: Puedes Todo
Awards:
  • Silver- Local Television Commercial
  • Silver - Internet Commercial

Selected Works

Soap Me UpAdvertising Project

Gatorade - Sweat SwapAdvertising Project

Fixing the bAIsAdvertising Project

Autumn/WinterAdvertising

Bloody DataPersonal Project

#ForYourPainAdvertising Project

Roxy - XtremeAdvertising Project

Write 4 rightsAdvertising Project

Promises to keepAdvertising Project

Contact

Senior Creative.
Made in Quito, Ecuador
Email: anitabelen_92@hotmail.com
IG: @belen.2092 
English and Spanish.
© Belén Arregui 2021
Feel free to email me!